Sweaty Betty Foundation.

If you want to understand how collaboration and creativity can truly fuse, look no further than My Perfect Cousin.

They took the spark of our changing rooms campaign and transformed it into a powerful, moving story that elevates girls’ voices and captures the resilience of girlhood.

The ease with which they worked with schools, built real relationships, and made everyone feel genuinely involved was truly remarkable. We wanted to create a viral moment, and they delivered!

Afsana Lachaux
Director, Sweaty Betty Foundation